Stockholm house Equalizer

Prove to hi-fi lovers in Stockholm, Sweden that Pause is where you will find the most powerful sound systems and help them to enjoy the full power of their systems.

Together with Sweden’s leading experts in construction, acoustics, and sound, we developed an algorithm that determines exactly how high you can turn up the volume in a home before the neighbors complain. We then applied that algorithm to homes available on the market, creating the worlds first real estate listing website based on sound. I was in charge of the grading system and how we could use information from existing housing sites to create the system.

Client: Pause 

My Role: Digital Planner  

Team

Creative Director: Andreas Ullenius 

Copywriter: Viktor Jacobsson

Art Director: Andreas Ekelund

Account Director: Henrik Adenskog

Interactive Producer: Alex Picha

Digital Designer: Jens Sjöbergh

Awards

Shortlisted - Tomorrow Awards, 2013  

Third place - Best Digital Campaign - Resume - May 2013 

Finalist - LIA - Digital - Retail, 2013

Finalist - One Show Interactive Q1, 2013

Silver - LIA - Digital - Banner, 2013 

Finalist - LIA - Digital - Retail, 2013

Silver - Eurobest - Promo & Activation 2013

Silver - Eurobest - Direct 2013

Shortlisted - Cannes Lions - Cyber, 2014

Rasmus Bengtsson

Designer

hello@rasmusbengtsson.com